The risk/ reward of cost as the driving factor

Budget is a first-priority consideration in any home improvement project. Those with unlimited funds are few and fortunate. For the rest, there’s a real temptation to think that ‘how-to’ videos and the simplicity of home improvement shows are ways to get our dream spaces for the lowest cost possible.

We might even ask on social media for someone who will work “for the lowest cost possible.” Here are a few reasons you don’t want to let low-cost be your top priority:

• Low cost can mean using materials that won’t stand up to long-term use or using unskilled workers.
• Low cost may mean all kinds of things are excluded. These ‘extras’ will likely show up as ‘change orders’ once you’ve already paid your deposit or the project has started. Don’t assume things are included, because likely they aren’t in the lowest cost bid.
• Low cost can indicate a business running on a cash basis or trying to skirt licensing, insurance, taxes, and regulation. This can be a problem for you if you have a future problem, or if you try to sell your home and find that unpermitted work can’t be included in your square footage.
• Low cost can simply mean a business doesn’t know their true cost of doing business. That may be great for you today, but tomorrow your warranty will be impossible to enforce against a business that no longer exists.
• Low cost may be a tactic for a new business to get themselves established. You may get a deal as they gain experience. In other words, they’ll be learning on your dime.
• Low cost can indicate poor service. Someone who has underbid your work may be quick to leave you mid-stream in order to complete a more profitable project. Your ‘base bid’ project isn’t likely going to come in on-time.

Your home is your largest investment. Using the lowest cost workers or doing some projects yourself can end up costing you big money: in defective work, in your time and money to learn a task or to chase completion, and in peace of mind. The old adage that you can have 1)low cost, 2)quality, OR 3)service is absolutely true in the construction world. Choose 2 of the 3 but don’t expect you’ll ever get all three at once. #constructionprofessionals #localcraftsmanship

Can social media find a good contractor?

The internet has become the ‘yellow pages’ of our world. We use the search bar to find local restaurants, dry cleaners, and home improvement professionals. We turn to Social Media channels for recommendations and resources, and sometimes you get good information and other times the names you get are the ones with the most friends, the most savvy search engine algorithms, or the time to make their presence known on all channels.

Other good starting points are people you know your friends and neighbors have used and been happy with as well as local professional groups.

But wherever you get the names, be sure to check them out in other ways:

• the NC Secretary of State’s website will show if they are a registered business
• trade association listings will give you an indicator of how serious they take their industry. Home Builders Associations, Chambers of Commerce, and even the Better Business Bureau can all give you a glimpse of a company that’s invested in on-going improvement and our community;
• license boards for the particular contractors will tell you if there are current complaints or actions against them. If there’s no local license requirement, then check to see what industry certifications the contractor might have;
• ask about their process – how long typical projects take, what other similar projects they’ve completed, what’s their warranty process, are their materials sourced locally, what kind of experience do their employees have;
• what standards or methods do they rely on for their work? (Hint: doing it the same way for the past 10-15 years doesn’t cut it in today’s ever-evolving construction industry)
• On their last 3 jobs, how much did the final billing amount differ from their quoted price?

Hiring a home-improvement professional is an investment in your home’s future. Make sure your research is as extensive as possible. #Professionalcraftsmanship #HireAProfessional #LocalCraftsmanship #ProfessionalTileInstallation #NeuseTile

Who’s on your construction team

When you select a contractor or trades person to improve your home or work space, you’re inviting someone into your world for a period of time. They need to be cognizant of all your goals and needs for the space as well as of parameters of how you would like the work to be done.

It’s also helpful if you have a little insight into their universe. Most of those in the construction business for a length of time are in it because they love what they do and they enjoy leaving spaces better and different than they found them. They are usually craftspeople at heart who found a way to make a living utilizing innate talents. The good ones are also extraordinary mathematicians, visualizers, problem solvers, people pleasers, and even artists. They take great pride in their work and in leaving you with an improved space.

They’re also often juggling an unpredictable supply chain, ever-increasing costs of materials, evolving technology in the building trades, zoning and inspection requirements, a shortage of apprentices, health concerns for their team, the weather, and the purely physical demands of the job. If they’re business owners too, then they’re navigating taxes, insurance, liabilities, budgets, personnel, and forecasting. And then there’s that job they’re starting after yours…

It all looks straightforward and easy on television, but the reality of construction is more like fits and starts of expertise with a good contractor keeping everything on the rails and balancing it out when it starts to tilt. Just like so many things in our world today, a little grace and respect go a long way on both sides of the construction equation.

So, as we enter Construction Appreciation month, we salute those who have the delicate touch to finish large sheets of sheetrock so that every joint is smooth and doesn’t reveal seams; the carpenters who craft deck railings for precision spacing, strength and mitered corners; the tile installers who line up joints, flatten floors, and think through all the cuts before they start. When you hire the right craftspeople, their eye for detail, spatial acuity, numerical accuracy, and creative solutions can be pretty remarkable.

We give thanks for the trades whose nuances and precision make sure pipes fit tightly and keep everything flowing and functioning correctly; who align shingles and make sure valleys drain properly; whose painting hides brush strokes but keeps crisp corners; who hide seams and make sure doorways align ; and who pull the right wire for size, safety, and efficiency.

Choosing a tile contractor ‘by the book’

When you hire a tile installer, or any other skilled trade, you want to know they’re using the best method for your particular project. You may ask your neighbors or look up some on-line reviews, but how do you really know the work is going to add long-term value to your home or business?

Neuse Tile’s Nyle Wadford serves on the TCNA Handbook Committee and is Vice Chair of the ANSI ASC A108 Committee.

A great place to start is by asking about what industry standards and methods they plan to use for your job. If the answer you get involves some form of “we’ve always done it this way”, then you may want to do some more investigating. Like everything else in our world, the construction industry has evolved and changed with new technologies and products, and a tradesperson who only knows one way to practice his or her craft could be limiting the performance or life of your project.

You don’t need to spend the time to understand the intricacies of all their options, but you do need to feel comfortable that the person or company who is about to work in your home or business has the technical and practical knowledge necessary to know which options will provide the best, long-lasting solution for your project. In the tile industry, our Book is the Tile Council of North America’s Handbook. The current edition is 437 pages, and includes more than 300 methods for installing tile. We couple that with a thorough understanding of the American National Standards Institute’s specifications for products and installations, and add to it with continual industry training and association seminars.

Other construction trades have similar standards and methods to follow, and you want to hire someone who brings that level of expertise to your project. Remodeling and new construction are large investments, and having confidence in the knowledge and expertise of the people you hire will go a long way to helping your space be all that you want it to be now and in the future.

Questions to consider are:

How do they stay up-to-date on current building codes, regulations, standards, and best practices?

What industry standard or method will they use on your particular project? Why?

Do they carry all required business licenses and insurance to do the work and protect your property?

Do they run a business such that you’d be able to find them in the future if a concern arose?

Do they have a track record of references and documentation of quality and service?

Neuse Tile is happy to answer any of these questions for you; we’re big fans of Books!

Expectations vs. Construction Reality

Like most people, we’ve had more than our share of ‘screen time’ this past year. We love watching home improvement highlights. (Until we have to turn them off because some of their tile “techniques” make us nuts 🙂

 However, due to the compression of time needed for entertaining video, they leave out a lot of details. In remodel situations, we very rarely run into a job that doesn’t have an unexpected detail. Sometimes it’s really rotten framing under what was thought to be a ‘new’ leak; sometimes it’s poor work done by a previous contractor that has to be corrected in order to do a new installation correctly; and sometimes it’s a visual change that the homeowner asks us to make because their project “concept” is still evolving.

All these things take time, materials, and expertise to adjust. We have a great team we can call on when unexpected details arise, and we keep things moving as quickly as possible, but the project might extend a bit. There are also occasional material delays or back-orders that you wouldn’t see on screen. Storms, driver shortages, and even port problems can sometimes delay tile getting to us for the installation. We try to factor all that in and hold off on starting jobs until the material is in-hand, but it doesn’t always work that way in the real world.

There’s also the reality of life – a vehicle that blows a tire on the interstate, an installer who breaks his foot playing softball the night before, a project manager whose family member dies, a key team member who has a heart attack, or maybe someone important to your job gets sick. You wouldn’t see any of that on screen, and we try not to let it impact your installation, but all these things happened in the past year, so occasionally things just haven’t gone as planned.

And then there’s the expertise to actually do the tile installation correctly… On remodeling shows, it looks like some mortar out of a bucket is troweled onto the wall and then in the next frame all the tile is up and being grouted with one stroke. Granted it wouldn’t be the most exciting thing to show all that happens before tile gets installed: floor flattening, weep-hole protection, ‘mud’ mixing, slope checking, layout manipulations, stud shimming, waterproofing applications, backerboard placing and taping, transporting heavy tile, keying in, back buttering, measuring and cutting, grouting and cleaning and cleaning some more.

We love tile, and the intricate, hand-made craftsmanship that makes it beautifully unique and long-lasting is one of our favorite aspects. However, a quality tile installation from substrate to finish just doesn’t happen in quick video-driven time. Let’s all try to enjoy the great things being done with tile today, and remind ourselves that the time-honored craftsmanship and know-how under the tile are an integral part of the beauty of a well-done installation.

Do one thing and get really good at it

We had a conversation recently about ‘diversification’. We appreciate dialogues that challenge “the way we’ve always done things,” so we spent some time thinking about the way we’re structured versus how some of our competitors operate.

For 56 years we’ve installed tile and stone in the Triangle area of NC. Some of our competitors have decided to install all things that go on floors and walls. They’ve created large enterprises and expanded their package possibilities. We’ve considered and discussed this kind of expansion many times, but it still just doesn’t make sense to us. Tile is a specialty product– there are endless tile options, and literally thousands of methods and application possibilities. It’s installed in all kinds wet areas; it doesn’t bend or flex; and yet it’s really meant to be a permanent finish. Therefore, the craftsmanship and knowledge needed to install tile that lasts over time is significantly different than that needed to put down a plastic or vinyl floor covering that’s intended to be changed out every 5-10 years.

We’ve spent decades getting really good at what we do –long-lasting tile and stone installations. We know a lot about the materials and methods needed to successfully install these unforgiving materials.  The artistry and precision needed to install tile well is a true craft, and the tile and stone industry is continually creating new products and uses to keep us challenged. Today we’re seeing larger and thinner tiles used to transform walls as well as thicker paver tiles set on pedestals for decking. Endless imagination and innovation ensure an interesting and growing future for our craft.

So, we’re not going to muddy our focus and tell you we’ll install everything because we still choose to do the one thing we’ve done for 56 years. We’re really good at it. It’s our craft, it’s our art, and it’s our service to our customers and friends.

For now, that’s enough to keep us challenged and creating every day. Thank you for the opportunities you give us to keep going.

How are we?

The construction industry has always had plenty of ups and downs, and we’re pretty used to seasonal and economic fluctuations. But 2020 has been well beyond the “normal” roller coaster. A global pandemic, mandated closures and quarantines, and then riots – these have tested the mettle of everyone, including small businesses like ours.

We were very fortunate to be considered an “essential business” from the beginning, so our work to create safe and hygienic bathrooms and living spaces has continued in most instances. Obviously, homeowners were hesitant at first to have people in their homes, but Phase 2 in NC relaxed much of that fear, and we’re helping renew spaces that people got really tired of seeing while they were quarantined.

Our cleaning regimens have been intense, our search for protective equipment exhaustive, and our desire to persevere unmatched. Like you, we’ve worried and waited to see what will happen next, but we’ve continued to be true to our business heritage. We work hard; we do quality installations; and we care for our people and our customers. Even in these turbulent times, it’s as simple as that.

We’ve actually seen an uptick in new residential construction as people see even more need to have their own safe spaces and as mortgage rates sit at historic lows. Commercial renovations have slowed down some as many office spaces sit idle while some people work from home. Architects and designers are re-thinking future buildings and renovations in regard to how space is used and what will be new “social distancing” norms.

So, it’s really a great time to get going on that project that you’ve been contemplating. As we’ve all seen in these past few months, our homes really can be our sanctuaries. Let us help you create that long-lasting and beautiful space to call home. We’re here for the long haul, and we’ll get through this together!

Long-lasting, beautiful investment in tile

Many of us are seeing more than usual of the inside of our homes lately, and we’re coming to really appreciate surfaces that are easy to clean, durable, and nice to look at.  When your home includes properly installed tile you know you’ve provided your family a hygienic space that will hold up well over time.

As described in a recent piece on WhyTile.com, long-lasting installations are a direct correlation to the skill of the installer, the use of the right components in the assembly,  and the integrity of the company behind the work. If any of those pieces are missing, problems may result. With tile, issues of technique (like uneven grout joints) may be immediately apparent; concerns with product might show up with use (like a base-level grout put in a commercial kitchen or interior tiles used outdoors); but the biggest worries are the ones that take time to present themselves (like deterioration of a structure from water that works its way under the surface tile and through a gap in poorly done waterproofing).

In order to ensure your investment in tile is a good one, look for a company that provides all three components — skilled installers (check their certifications), knowledgeable estimators who specify quality products (do they participate in industry training & associations), and proven business credentials.

Carefully choosing your contractor on the front-end of your investment can save you a lot of headache, time, and money on the back-end.

#QualifiedLabor #NTCAFiveStar #NeuseTile

The many layers of a tile sandwich

The common denominator in our installations is that the products on the top layer are rigid — they don’t flex or bend. And the factors beyond that are as varied as all the possible sandwich combinations in a New York deli.

Each project is as different as the location to be tiled, the material, the substrate, and the customer’s preferences. We enjoy the challenge of making sure we’ve selected the proper tile installation method and products to accommodate your surface, your application, your needs for the space, and the material you’d like us to install.

Some of the things we’ll be factoring into our estimates (and our conversations) are:

• Floor deflection (the up and down movement of a floor should not exceed L/360 for tile and L/720 for natural stone)
• Floor preparation (remove any existing adhesives, flatten problem areas by bringing substrate into required tolerances, scarify if needed)
• Needed coverage (required mortar contact on the back of tile in a dry area 80%; wet area 95%)
• Grout color and its impact on setting materials as well as end results (highly contrasting grouts can present a visual framing on some sheeted materials)
• Sealant needed prior to installation to protect the material from any staining during the grouting process (natural stones must be sealed prior to grout due to their susceptibility to staining)
• The size of the material to be installed (any tile more than 15” in any one direction is considered ‘large format’ and requires different mortars and substrate tolerances
• Composition of the tile itself (stone, glass, metal, sheeted mosaics, and accents with combinations of these –all require different setting materials, blades, tools, and care)
• Trowel and spacer type and size (tile, mortar, pattern, installer preference all factor in here)
• Movement joint locations and treatment (to allow for the movement that occurs as structures expand and contract)
• Pattern selected and its impact on installation waste factor as well as installation difficulty
• Job location – what it takes to get our heavy materials into the area, what hours we can work, how much protection of adjoining areas we’ll need to do, etc.
• Wet area/ interior or exterior/ angle of lighting/ long-term use & traffic in the area
• Base surface to be used (mud-set, backer board, membrane, etc.)

Those in our industry who tell you they can give you a ‘quick’ price per square foot for tile installation are either clairvoyant walking encyclopedias of construction, or they haven’t thought about all the factors that make up a long-lasting and beautiful tile installation. Most of the time, the best and most accurate things come to those who put some experience and careful consideration into all the options available. #ExperienceMatters #NTCAfivestar

Celebrating women in construction

Last week was Women in Construction week in NC. The Governor and the Office for Historically Underutilized Businesses  issued a proclamation in celebration, “to support and honor women in the construction industry across our state and nation.” They recognized “women as visible components in construction” and sought to raise “awareness of the career opportunities available for women in the construction field and emphasizing the growing role of women in the industry.”

We’re not totally certain what a “visible component in construction” might be, but we’re very glad to celebrate the women who work in the tile industry. We have good women friends who are Certified Tile Installers, who design and make fantastic mosaic creations, and who install tile with precision and technical proficiency every day. Many long-time tile setters in our industry will tell you that some of the best tile people they’ve ever worked with have been women. They are often known as more attentive to detail, patient with customers, and better able to juggle multiple aspects of a job at once. Like others with a bent toward trade-specific careers, women can find many excellent opportunities in tile.

Neuse Tile is a woman-owned business, and we believe that women make vital contributions to every aspect of a construction company. We join the governor and his administration in celebrating the growing role of women in construction and the fantastic future that awaits women in the tile profession. If you or someone you know wants to learn more about a future career in tile, let’s talk.